Project Title
Warhammer Age of Sigmar: Realms of Ruin
Project Synopsis
Craft a powerful brand identity for a new, realm-shattering real-time strategy set in the iconic Warhammer universe, teeming with ecclectic characters against brutal backdrops.
Project Client
Frontier Developments, Games Workshop
Project Contribution
Creative Direction, Brand Identity, Brand Guidelines, Logo Direction, Event Space Graphics, Social Graphics, Store Assets, Print Design, Merchandise
We crafted a bespoke logotype inspired by the aged, battle-worn sigmarite—a gold, arcane metal renowned for its use in the armour of the Stormcast Eternals, the central faction of our narrative. This design choice grounds the logo in the world’s rich lore, while evoking the enduring strength and heroic nature of the characters it represents.
The concept for the brand was designed to immerse audiences in the perspective of the Stormcast Eternals. To achieve this, I established three core guiding principles: Crafted, Celestial, and with a touch of Chaos. This framework ensured that all assets captured the precision and craftsmanship of the Stormcast, the otherworldly grandeur of the Celestial realm, and the chaotic, anarchic energy that permeates the Realms.